A blog refers to a particular style of writing contents for which the viewers are able to leave comments.
Blogs are usually interactive in nature, with the viewer asking questions through comments and the blogger replies to the queries. They are published on the web in reverse chronological order. This means that the post which has come in most recently will be displayed first.
However, blogs have become the norm to use as a CMS for business owners
Creating a blog is comparatively easy for writers as there is no need to do any coding for the contents to appear on the web. There are websites which allow the blogger to create his own account and then display the blogs one by one.
One company I know created a Google Doc for improving their rankings
HOW TO CREATE A BLOG for Businesses
For beginners, it might be a bit confusing as to how to create a blog. Blogging is a learning process as there are many aspects of it which you can only learn on-the-job. A blog can contain images or videos if the blogger feels that these tools will help them to get their thoughts across to the readers.
The style of writing is usually a bit informal and may contain witty, humorous lines to keep the readers engaged. Some steps are mentioned below to teach you how to create a blog.
And you can easily optimize a blog much better than creating static html sites.
Plan about what you wish to blog- Any major work needs planning and the same is the case involving blogs too. Before you go ahead and start writing a blog, decide your topic and the kind of readers you will be targeting. It is a good idea to write a manual script before typing it on the web so that you have a ready reference with you. When you choose your first topic, it is better to opt for a topic which you are passionate about so that you can write points which can attract more readers. Once you create a good impression, you can go on to varied topics. If you are not interested in your topic, then how can other people be interested to read your blog?
Decide the platform through which you will display your blog-
Nowadays there are numerous websites which give you a platform to showcase your blogs.
Most of the internet blogs work on WordPress tool. It is a good tool to create your blogs as it has various themes and layouts, options for inserting images and organize your posts in categories. It also allows readers to share your blog which will help you receive more readers.
Choose a domain name and blog hosting– Choose a domain name which is simple to remember and related to the type of blogs you will be posting. If you have a variety of topics for your blogs, then you can choose a general name. Try to make it unique and appealing.